From 01.01.2022 Marcel Franz is responsible as Gaming Category Lead the Gaming Business for Microsoft in the D / A / CH region. He assumes the field of Florian Viewer, which has been responsible for the Xbox EMEA Marketing Director for all trademark communications around Gaming in Europe, Middle East & Africa since October 15, 2021.
With a view of the successful launch of the new hardware generation last year and the steady expansion of our subscription services, we are at Xbox in a very exciting phase. All the more I am pleased to bring together our product solutions in the future with partners from local trade in Germany, Austria and Switzerland and to put new impulses together with my team, says Marcel Franz.
After stations at Atari and Sega, Marcel Franz has been responsible for various product categories in the Xbox D / A / CH team since 2012.
Most recently, Marcel Franz was in its position as a Senior Category Manager the Subscription Services Business for Xbox in the EMEA region (Europe, Middle East & Africa) — including the Game Pass Products as well as the Gift Cards Business for Microsoft.